Tony Wessels

I’m a born Brand Manager / Salesman / Designer / Marketer / Entrepreneur at heart, using my skills built up over the years in sales management departments of retail operations and large manufacturing concerns to establish product and service ranges from the first idea to successfully launching these concepts into outfitters and various national retail environments. I was involved in overseeing manufacturing, quality control, stock management, packing and logistics of a major clothing factory, with insight and participation at management level of all these departments.

Previously, my experiences also include setting-up the basis for websites, conceive and manage photo shoots for product catalogues, manage major National Sponsorships, do presentations at the highest levels of corporate decision makers, design and fit out major trade events such as Markex, Huntex and Nampo, manage many printed media adverts, been involved with radio advertising of products, been interviewed on radio, and been part of high profile sports events as apparel sponsor or preferred supplier for the SA Rugby Union’s Community Cup, Cape Town Tens Rugby, SARLA’s Rugby Development programs, Cell C Shark Cage Retail Products, Full Border Rugby Sponsorship Management, etc,..
In my younger days, I managed multi-faceted Hardware Retail Stores, so I have seen both sides of business, from manufacturing products to selling it to the end-users, and everything in between, including building and re-branding two major Hardware Centres from scratch. I have also managed a small factory producing a world-wide patented automotive system, exporting it to the USA, Germany and Pacific East regions. I won the SABS National award for marketing this product and travelled extensively as part of the S.A Department of Trade and Industry’s efforts to promote and sell South African products.
My outward drives in marketing and sales have taken me as far afield as the USA, Malaysia, Singapore, Indonesia, Greece, and some African Countries. Travelling outside of our borders and doing export business has really broaden my vision of commerce, and I have applied what I have learned, within budget constraints, to always ensure that value for effort is attained.

Management Level Business Education in Person

Middelburg High School – Mpumalanga
Matriculated 1980
Attended many various courses and training seminars during my employ with various companies.
Product knowledge courses, system, and procedures courses, planning and sales courses.