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Durban
Rory Rieseberg

Rory Rieseberg

Social Media Management

Marketing / Advertising / Public Relations

Durban, eThekwini Metropolitan Municipality

Social

Services offered

As someone with extensive experience in social media management, content creation, and community management, I've had the opportunity to witness firsthand the power of effective online engagement. From strategizing and executing social media campaigns to curating engaging content that resonates with a target audience, my expertise lies in driving impactful digital experiences. I've developed a keen understanding of how different platforms function and have mastered the art of adapting content to suit various channels. 

Additionally, I've honed my skills in fostering genuine connections within online communities through thoughtful interaction and timely responses. Whether it's building brand awareness, increasing organic reach, or generating meaningful conversations, my passion for social media management is rooted in creating authentic connections that leave a lasting impact on both individuals and businesses alike.

Social media manager
Digital marketer
Community manager
Campaign manager
Content creator
Approximate rate: ZARR 350 per hour

Experience

Marketing Account Manager for communications and digital agency from April 2021- January 2023.

Performed the following responsibilities for our clients whilst meeting deadlines and growing their portfolios 

  • Social media marketing management 
  • Campaign management 
  • Search Engine Optimisation 
  • Media liaison 
  • Communications 
  • Design of marketing materials 
  • Photoshoot production 
  • Email marketing
  • Copywriting 
  • Website management 
  • Influencer management 
  • Event management 
  • Google Adwords 
  • Campaign/monthly reportin

Industries: B2B, Hospitality, Tourism, Fashion, Nature Field Guiding, Healthcare, NGO, Sports

 

Freelance Social Media Manager for a videography company from June 2020 - January 2021

  • Consulted on brand guidelines for use on social media. 
  • Successfully executed a content plan which grew the following by 36% organically.

 

Freelance Social Media Manager for hair studio from November 2020 - January 2021

  • Consulted on client's brand strategy and social media content plan
  • Setup and launched clients' Meta business page and integrated it with her business
  • Social media profiles serve as a platform to showcase her work, engage with both current and potential clients and facilitate the conversion of new clients

 

Freelance Social Media Manager for a reality show on SABC 2 from October 2020 - January 2021 and launch on Netflix in August 2021. 

  • Successfully built and managed an online community 
  • Coordinated content from production team, photographers, videographers and show contestants and rolled out according to plan 
  • Built a total following of 2071 organically from zero within the 10 week period with an average engagement rate of 10,4% for each post and average daily reach of 1585 on Facebook

August 2021

  • Two week campaign to drive viewership to Netflix, achieved a total reach of 242k on Facebook and reached 13k accounts on Instagram.

Education

BCom. Strategic Brand Management

Vega School of Design, Brand and Business

Excelled in all subjects achieving the Bright Star Merit Award, +80% average. Three year degree completed in 2019.

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