Nakita Sheobalak

Strategic communications and digital innovation specialist with 17+ years’ experience leading integrated brand strategies, digital health innovations, and content development. Proven track record in scaling digital health platforms, driving youth-focused engagement, and managing cross-functional teams. Skilled in digital health technologies such as websites, social media strategy, chatbot innovation, and translating complex messages into accessible, high-impact content. Passionate about inclusive communication, team culture, and measurable impact.

I’m a Brand & Communications Strategist with over 15 years’ experience in building and leading campaigns that blend creativity, strategy, and digital innovation. My work spans health, tech, FMCG, and social impact sectors, where I’ve translated complex strategies into campaigns that engage hundreds of thousands of people each month.

At Wits RHI, I led national communications for major HIV prevention and digital health programmes funded by Unitaid, USAID, and PEPFAR. From scaling an AI-powered HIV prevention chatbot to directing multi-channel campaigns and building brand toolkits, I’ve delivered results that are both measurable and meaningful.

With a background in graphic design and brand communication, I bring a unique mix of hands-on creative skills and strategic leadership. I’ve presented at leading forums like the SA AIDS Conference and the International Workshop on HIV & Adolescence, and I thrive on shaping ideas into solutions that leave an impact.

Today, I’m passionate about helping organisations find their voice, scale their brand, and connect meaningfully with their audiences.

I hold a BBA in Marketing Management (IMM) and a BA in Creative Brand Communication (Vega), with strong foundations in strategy, design, and business. Currently, I’m expanding my expertise with Google Data Analytics, IBM Data Science, Meta Certifications, and a Project Management/Data Analytics Diploma.