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Johannesburg
Kirsten Alexander

Kirsten Alexander

Creative Strategist / Communications Specialist

Marketing / Advertising / Public Relations

Johannesburg, City of Johannesburg Metropolitan Municipality

Social


Services offered

With over 25 years of experience in communications within media and marketing fields, I offer a unique blend of strategic prowess, creative writing acumen, and a proven track record of driving successful content creation initiatives.

 

Approximate rate: ZARR 650 per hour

Experience

Strategic Planning: My extensive experience in strategic planning encompasses big-picture thinking, PR, marketing, and brand strategy, as well as digital media and content planning and creation. I possess a keen ability to identify opportunities and craft effective strategies to achieve organizational goals.

 

Content Creation: Writing is my passion and expertise. I have crafted a diverse array of content, including video scripts, magazine articles, blogs, web copy, fictional short stories, research articles, educational books, radio scripts, advertising copy, and ghost-written motivational books. My proficiency in SEO and UX ensures that my content not only engages but also performs exceptionally well in the digital landscape.

 

Resource and People Management: Over the years, I have managed and motivated teams of varying sizes, as well as freelancers and contractors. My project management skills extend to events and implementation strategies, ensuring projects are executed efficiently and on schedule.

 

Client Relationship Management: I excel in creating compelling proposals and possess exceptional communication skills that enable me to engage effectively with individuals at all levels. My ability to build and maintain strong client relationships has been a cornerstone of my career.

 

Finance: I bring planning and budgeting expertise to the table, ensuring that resources are allocated optimally to achieve strategic objectives.

 

Editing: Whether it's magazines, technical manuals, fiction, self-help, or educational books, I have a proven track record of delivering high-quality editing services that enhance content clarity and coherence.

 

Art Direction & Design: My proficiency in Adobe Suite and involvement in design projects, from print and digital advertising design to book and magazine layout, add a creative dimension to my skill set.

 

Research: My passion for research spans diverse subjects, allowing me to provide valuable insights across a wide spectrum of industries and topics.

 

My commitment to continuous learning is evident in my pursuit of additional certifications and ongoing self-study, which keeps me abreast of the latest trends and technologies in communication and content creation.

Education

most recent was in 2010 when I did a Creative Writing Certificate through Get Smarter

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