beBee background
Professionals
>
Cape Town
Kathleen James

Kathleen James

Digital Marketing Strategist

Marketing / Advertising / Public Relations

Cape Town, City of Cape Town

Social

Services offered

Hi there, I'm Kat, I help businesses increase ROI, consumer value, and long-term brand awareness. I’m a results-driven marketing professional with a strong background in digital strategy, content development, and paid media. With a deep understanding of consumer behavior and data-driven insights, I’ve worked on a variety of projects ranging from SEO and social media campaigns to eBooks, event collateral, and sales enablement materials. My experience spans both local and international markets, including working with Crocs Africa, where I developed strategies that boosted brand engagement and market presence. My goal is to help clients drive growth through innovative, tailored marketing solutions that connect with audiences and deliver measurable results.

Digital marketing strategist
Seo specialist
Marketing manager
Content developer
Paid media specialist
Approximate rate: 50 € per hour

Experience

I'm a results-driven Business & Marketing Manager with a proven track record in driving ROI, consumer value, and long-term brand awareness. I’ve successfully managed and optimized campaigns across various industries, including retail, technology, and nonprofit sectors. At SHIFTONE, I led strategy and digital marketing initiatives for high-profile clients like Crocs Africa and Solverminds, driving measurable engagement and growth. While at Acrylic Marketing, I performed in-depth market research and developed creative strategies that elevated brand positioning and generated significant returns. I also played a key role at Fusion CPA, where I executed an SEO strategy that resulted in a 70% increase in conversions. Throughout my career, I have consistently achieved impactful outcomes, including a 700% increase in conversion rates and a 500% increase in website traffic at iiDENTIFii, using data-driven approaches to optimize marketing operations and lead generation.

Education

Undergrad:  BA in Psychology and English 

Postgraduate in Marketing Management in the UCT School of Commerce

Professionals in the same Marketing / Advertising / Public Relations sector as Kathleen James

Professionals from different sectors near Cape Town, City of Cape Town

Other users who are called Kathleen

Jobs near Cape Town, City of Cape Town

  • Work in company

    Marketing strategist

    Talent Sam

    Drive the seamless execution of Amazon and operations focusing on impactful design conversion rate optimization and PPC performance. · ...

    Cape Town

    1 month ago

  • Work in company

    Digital Marketer

    Black Pen Recruitment

    Our client is a start-up business that will be launching their dynamic web-based platform soon. The product is set to revolutionise how service providers — such as personal trainers and personal shoppers, connect with clients across South Africa. They empower these professionals ...

    Cape Town

    1 day ago

  • Work in company

    Digital Marketing

    Cambridge Africa

    + Bring a renowned global brand to life online – connecting educators and learners across Sub‑Saharan Africa.You'll lead integrated digital marketing and communications across our Sub‑Saharan Africa portfolio (Assessment & Qualifications, · Resources, · Partnerships, · and Englis ...

    Cape Town, Western Cape

    1 month ago

See jobs in Cape Town, City of Cape Town