
Karen Morrison
Marketing / Advertising / Public Relations
About Karen Morrison:
As a highly creative and driven professional, I excel at delivering results in diverse environments. My unique skill set in marketing, branding, and business development provides me with a global perspective, allowing me to approach challenges from both strategic and creative angles. With extensive experience in technical environments, I have effectively produced materials that communicate with various audiences. I bring a solid background in both the service and product industries, and my current role has refined my expertise in product marketing on a global scale.
Experience
Marketing Strategy & Management: Developed and executed comprehensive marketing strategies to drive brand visibility and engagement.
Brand Development & Positioning: Led re branding and repositioning initiatives to enhance market presence.
Business Development & Sales Support: Managed business development efforts to drive revenue growth and market expansion.
Digital Marketing & Advertising: Led digital marketing campaigns across social media and other platforms to boost customer engagement.
Client & Supplier Relationship Management: Fostered strong relationships with clients and suppliers to ensure successful project delivery.
Market Research & Analysis: Conducted market research and data analysis to guide strategic decision-making.
Event Planning & Coordination: Planned and executed events to drive brand awareness and industry networking.
Website Management & Graphic Design: Managed website content and designed marketing materials to enhance online presence.
Education
IMM - Marketing Management
N4 - National Certificate Business Management
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