
Greg Richardson
Ex Head of Growth (GTM) SaaS
Marketing / Advertising / Public Relations
About Greg Richardson:
Ex SaaS
Ex HA (Midea / Toshiba / Alliance / Samsung)
Growth Expert, Strategy Expert.
Experience
- Lead the entire value extraction (sales) team across South Africa.
- Formulated GTM Strategies for both digital VAS and physical stock ordering.
- Tailor made the digital product introduction road map to the needs of the South African market including lending, invoice financing, stock ordering, bill payments & other digital services including partner VAS integrations.
- Formulated additional revenue flows and generating areas through scope expansion.
- Lead GTM team with innovation expansion areas including micro-jobbing, various API tools and management services, cost-and-profit center optimizations & strategic partnerships / investments.
- Formulated & Controlled entire South Africa budget and forecast.
- Designed, implemented and managed the launch of RedPay (NativePayment Platform) in South Africa.
- Conducted consistent competitor analysis and formulated market entry plans according to market current and projected conditions.
Education
MBA (Masters) In Global Business Administration from London School of Business and Finance. Distinction for Thesis Paper.