Christine Beukes

I am a passionate, hard-working individual with over six years' work experience in the online publishing environment. My skills portfolio ranges from content editing, copywriting and social media management to SEO. I am incredibly results-driven and put 110% into each task I am given.

Editor-in-Chief

FundiConnect, an online student platform that offers study advice, career guidance and funding information to South African students.

August 2022 to August 2023 (1 years, 0 months)

• Achieved a 34% increase (average) in social media followers by developing a strong content strategy for Facebook, Twitter, Instagram and LinkedIn
• Increased web traffic by 5.61% YOY in the first financial year (June 2022 to July 2023).
• Created content strategy that assisted in boosting the website's domain authority by 4 and the URL rating by 6. This was done by developing new ideas and content marketing strategies.

E-Commerce Copywriter

ePETstore

March 2022 to July 2022 (5 months)

• Wrote 6 product descriptions per day
• Created weekly newsletters and mailer copy for external clientele
• Worked on social media copy for the brand's social media platforms

Online English Teacher

Magic Ears

August 2021 to February 2022 (7 months)

Editor

media update

March 2017 to August 2021 (4 years, 6 months)

• Content held the top and most-read positions on media update's website for over three years.
• Responsible for managing social media pages (Facebook, Twitter and LinkedIn), mentoring content creators as well as editing and proofreading articles
  • Took over the role of Acting Managing Editor in 2021

Bachelor of Arts (Honours) in Publishing Studies

Institution: University of the Witwatersrand

Year of Graduation: 2017

Bachelor of Arts inEnglish Langauge and Literature & Media Studies

Institution: University of the Witwatersrand

Year of Graduation: 2016