
alan white
Sales
About alan white:
As a highly committed professional and collaborative leader with a strong background in FMCG Industries, Key Account Management, National Account Management, Sales, Administration, and Customer Service spanning 30+ years, I am adept to working in high pressure and time sensitive environments, whilst ensuring high accuracy and integrity. I have an eager desire to broaden my skillset, and I believe new opportunity will both aid in my eagerness to gain more knowledge, as well as ensure efficient assistance. In my present role as a Retail Executive Manager at King Pie Holdings, I spearhead the key account strategies by developing and finalising key account strategies, to be presented and signed off by Exco/CEO, including identifying areas (nationally, regional, locally) to establish and/or expand on current business and propose sales strategies, inclusive of national and regional deals or initiatives and promotional opportunities, aimed at increasing sales and customer footprint. I also implement the annual increase within the stipulated timelines, while proposing and rolling out a structured product catalog with defined categories targeting specific customer segments. Schedule and conduct visits with national buyers and area managers to strengthen relationships and drive alignment. Execute the proposed distribution process and monitor its effectiveness, leveraging collected customer and product insights to recommend to management or the executive committee whether to continue or discontinue specific products. Prior to this role I was a Key Account Executive at Bacardi SA, where I developed and maintained strong relationships, built trust and rapport with key decision-makers at retailers and ensured regular contact with buyers and other relevant stakeholders to discuss business needs, opportunities, and challenges. I also collaborated with customers to develop and implement annual category strategies, assortment plans, promotion plans, and trade deals, tracked key metrics (sales, profitability, growth) and took corrective action when required, managed sales promoters, field representatives, and other resources to ensure successful execution of promotions and new releases. I have completed a number of certificates in Supply Chain, Account Management, Business and Marketing and I am also proficient in multiple computer and software systems, including Microsoft Office Suite, Google Suite, and Social Media Platforms.
Experience
30 plus year experience in the South African FMCG/ retail industry. Started as a store merchandiser and worked myself through the ranks.
In my present role as a Retail Executive Manager at King Pie Holdings, I spearhead the key account strategies by developing and finalising key account strategies, to be presented and signed off by Exco/CEO, including identifying areas (nationally, regional, locally) to establish and/or expand on current business and propose sales strategies, inclusive of national and regional deals or initiatives and promotional opportunities, aimed at increasing sales and customer footprint in franchisees and stores. I also implement the annual increase within the stipulated timelines, while proposing and rolling out a structured product catalogue with defined categories targeting specific customer segments. Schedule and conduct visits with national buyers and area managers to strengthen relationships and drive alignment. Execute the proposed distribution process and monitor its effectiveness, leveraging collected customer and product insights to recommend to management or the executive committee whether to continue or discontinue specific products. Prior to this role I was a Key Account Executive at Bacardi SA, where I developed and maintained strong relationships, built trust and rapport with key decision-makers at retailers and ensured regular contact with buyers and other relevant stakeholders to discuss business needs, opportunities, and challenges. I also collaborated with customers to develop and implement annual category strategies, assortment plans, promotion plans, and trade deals, tracked key metrics (sales, profitability, growth) and took corrective action when required, managed sales promoters, field representatives, and other resources to ensure successful execution of promotions and new releases
Education
EDUCATION & CERTIFICATIONS SEBATA Institute / 2012 CUSTOMER FOCUSED SUPPLY CHAIN MANAGEMENT NIVEA Skin Care University / 2017 R&D BASICS OF COSMETIC DEVELOPMENT PROGRAM Leaders of tomorrow program / 2012 Winner of CEO challenge / 2012 CAVI BRANDS LEADERSHIP ACADEMY Performance Management and Customer Service / 2005 Sensitizing for Service Awareness / 2004 BUSINESS & MARKETING INTELLIGENCE Seven Steps of Successful Selling / 2001 Time Management / 2001 Account Management / 2002 Negotiation Skills / 2002 Sales Management / 2003 Customer Benefit Projections / 2003 SSMS TRAINING ACADEMY Voortrekker High / 1991
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