Marketing & Communication Manager (Used Cars) - Sandton, South Africa - AUTO24
Description
:Responsibilities:
- Develop and implement comprehensive marketing and communication strategies to increase brand awareness, drive sales, and promote AUTO24's products and services
- Create and manage marketing campaigns across all channels to engage with existing and potential customers
- Oversee the development of marketing materials, including brochures, flyers, and advertisements
- Conduct market research and analyze consumer behavior to identify trends, opportunities, and threats
- Collaborate with crossfunctional teams to develop and implement sales and marketing programs
- Manage and track marketing budgets and ROI to ensure optimal resource allocation
- Lead and mentor a team of marketing and communications professionals to drive performance and development
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 5+ years of experience in marketing or communications, with a focus on the automotive industry
- Demonstrated success in developing and executing marketing and communication strategies
- Strong leadership and team management skills
- Strong analytical skills, with the ability to analyze market data and consumer behavior
- Excellent written and verbal communication skills
- Ability to work independently and collaboratively, with a strong focus on results and customer satisfaction
Benefits:
- A fixed salary supplemented by variable compensation that rewards your performance
- Young, dynamic and innovative company
- Interesting career development prospects,
- Ongoing training in different areas
- Pleasant, joyful working environment focused on the wellbeing of its teams
- Performance Bonus
- Training & Development
- Private Health Insurance
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