Shopper Activations Manager - Durban, South Africa - Sandi Crowther Recruitment
Description
KwaZulu Natal, Durban- R R Monthly
As a member of the shopper team, this position needs to ensure that all shopper initiatives integrate and align with various category and brand strategies with a seamless approach to the brand experience.
A high level of attention to detail and organisation skills as well as collaboration and stakeholder management are essential to this role to drive alignment across key stakeholders.
Requirements:
- 4 Years' postdegree experience
- 2 Years shopper or trade marketing experience within an FMCG organisation
- Trade Marketing, Sales or Marketing experience within an FMCG organisation is required
- Degree in Marketing, Business, Administration or Sales
- Postgraduate specialisation in Marketing, Business or Sales is preferable
- Solid capability to develop aligned shopper strategies and plans and drive seamless execution
- Shopper Journey and Point of Purchase behaviour and implications for branding and packaging
- Be able to develop ROI objectives and track performance of shopper campaign versus identified objectives / ROI
- Understanding of trade channels and Key Accounts in South Africa
- Working knowledge of Nielsen with the ability to pull market shares, store lists and distribution data
- Advanced Microsoft Office ability (Word, Excel, PowerPoint, Outlook)
- For more information please contact:
- Lee-Ann Cullen
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