Ecommerce Marketing Coordinator - Brackenfell, South Africa - ShopriteX
Description
Role Purpose
Role Description
- Responsible for the effective planning and execution of all ecommerce marketing campaigns.
- Brief creative and media agencies with clear objectives, requirements, budgets, and timelines.
- Ensure that campaigns are executed within established timelines, are continuously optimised based on performance and that results are fed back to key stakeholders timeously.
- Responsible for postcampaign reporting and driving learnings into the business.
- Conduct market and competitor analyses to identify key trends and insights in the ecommerce landscape.
- Coordinate approval processes across key stakeholders within the eCommerce business.
- Support creative and marketing teams with research, planning and any other marketing support in the conceptualisation of new campaigns.
- Populate and schedule content into existing web templates and content calendars as required.
- Form and maintain strong working relationships with key stakeholders, including internal marketing teams, marketing agencies, and other business stakeholders to ensure the Sixty60 brand is effectively represented across all channels.
- Conduct marketing related research to support in the continuous analyses, refinement, and improvement of the eCommerce marketing approach.
- Support the team with activities that enable the integration of eCommerce and digital transformation into the DNA of the business while promoting customerfirst thinking.
Qualifications and experience
- Degree or Diploma in Marketing, Business or equivalent (essential).
- Exposure to working with media and creative agencies (essential).
- Experience in a retail eCommerce environment (desired).
- Knowledge of digital marketing, content marketing, and social media marketing (desired).
- Exposure to marketing analytics tools (desired).
- Proficiency in Microsoft Office 365 with intermediate level of Excel and PPT skills (essential).
Key competencies and work ethic
- High level of
selfmotivation and
drive to set, meet and exceed on goals and expectations.
Curious and willing to learn
- Proactively identifies new areas for learning; seizes learning opportunities and actively uses newly gained knowledge and skill on the job.
Analytical with
strong numeracy skills
- Analyses, integrates and interprets multiple sources of information to come to sound conclusions. Quickly grasps and able to perform moderately complex numeric / financial calculations.
Detailed, rule-orientated and organised
- Diligently follows instructions and procedures; vigilantly watches over work processes, tasks and outputs to ensure accuracy and initiates action to correct any quality concerns.
Organised:
- Plans and organizes own work effectively and delivers against deadlines and quality standards. Focuses personal efforts on achieving results aligned to organisational objectives.
Communicates well and confidently conveys information to various stakeholders.
Good spoken and written fluency in English along with the ability to convey information / data clearly and accurately.
-
Team player and
collaborative partner
- Builds good relationships both internally and externally. Equally capable of working independently or in a team, while contributing positively to team morale.
- Able to
work under pressure and
under tight time constraints, coordinating and executing multiple projects and campaigns in a highvolume, fastmoving environment. - Has
integrity and takes
accountability for actions and mistakes.
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