Conference and Events Manager - Cape Town, South Africa - Beck Family Estates

Beck Family Estates
Beck Family Estates
Verified Company
Cape Town, South Africa

2 weeks ago

Thabo Mthembu

Posted by:

Thabo Mthembu

beBee Recruiter
Description

Vacancy
:
Events Manager

Department:
Marketing


Job Type:
Permanent


Based at:
Beck Family Head Office, Observatory, Cape Town
- _________________________________
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Beck Family Estates seeks to employ a seasoned events manager who will be responsible for the world-class delivery and execution of the Graham Beck and Steenberg wine portfolio experiences._
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The successful incumbent will_
drive and implement Graham Beck and Steenberg's event strategies at the following touchpoints:

  • Brand events and sponsorships
  • Trade & industry shows.
  • Internal conferences and events
  • Wine stand sales at hospitality team's brand home events
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The event manager will be responsible to:_

  • Contribute to the development of integrated annual plans through the strategic planning and ownership of a 12month event activity calendar linked to goals & ROI.
  • Coordinate all aspects of events from planning, executing right through to postevent evaluation and reporting as required.
  • Work with the relevant internal teams to plan and execute pre, during, and post event nurture and engagement programs where appropriate.
  • Develop event digital toolkits including standards and assets for best practice sharing to ensure seamless experience and flawless execution of same or similar activities across key markets.
  • Collaborate with trade marketing & loyalty club leads to maximise loyalty club lead generation at events.
  • Manage the annual events budget, seeking out opportunities to maximise cost savings and ROI without compromising premium execution.
  • Act as first point of contact, evaluating all adhoc proposals and opportunities received, declining where not aligned to core strategy and elevating internally for further consideration where warranted.
  • Act as the inhouse events marketing champion, willing to coach the broader teams on how to use this engagement platform for successful outputs.
  • Research trends in event planning to develop new ideas for future events.
  • Coordinate group logistics & agenda for multibrand home visits (individual brand home tours & tastings managed directly by onsite hospitality & tasting room teams)
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Job Requirements:_

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  • Degree in marketing, communication, or related field
years' experience in a comparable FMCG, luxury category and / or wine environment

  • Solid understanding of the event marketing strategies, trends, and technologies
  • Computer literacy & techsavvy
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Personal Attributes and competencies:_

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  • Highly organised and efficient, able to get things done amid ambiguity.
  • Demonstrate exceptional communication, networking and relationship service skills.
  • Exceptional creative flair coupled with a datadriven mentality and sense of how to use insights to sharpen impact.
  • Strategically minded with operational capability
  • Attention to detail, passionate and takes pride in work.
  • Happy to be handson and demonstrates accountability.
  • Efficient multitasker with good time management and delegation skills
  • Ability to travel
  • Budgeting capability
  • Techsavvy

Job Types:
Full-time, Permanent


Ability to commute/relocate:

  • Cape Town,

Western Cape:
Reliably commute or planning to relocate before starting work (required)


Experience:

Events Management: 3 years (required)

Application Deadline: 2023/07/31
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