Chief Marketing Officer - Midrand, South Africa - Recruitment Matters (Pty) Ltd
Description
Responsibilities:
- Develop and implement a comprehensive marketing strategy that enhances brand awareness, drives revenue growth, and aligns with our overall business goals.
- Oversee the brand image and narrative, ensuring a consistent and powerful brand message across all channels.
- Utilize analytics and market research to inform marketing strategies and monitor performance metrics to optimize ROI.
- Build, lead, and mentor a highperforming marketing team to execute campaigns effectively.
- Create targeted and engaging marketing campaigns to acquire and retain customers.
- Stay abreast of the latest industry trends and innovations, adapting strategies as necessary to maintain a competitive edge.
- Collaborate with crossfunctional teams, including sales, product development, and leadership to ensure a cohesive approach to market positioning and product launches.
Key Skills:
- Ability to craft and execute a visionary marketing strategy aligned with business objectives.
- Proven experience leading and inspiring a diverse and dynamic marketing team.
- Exceptional communication and storytelling skills, both written and verbal.
- Strong analytical skills to drive decision making based on data and metrics.
- Creative mindset with a track record of innovative marketing campaigns.
- Agility to adapt strategies quickly in response to market changes.
- Strong interpersonal skills to work effectively with different departments and external partners.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field is required or advanced degree in Marketing is highly preferred.
- Professional certifications in marketing or leadership development are a plus.
years of experience in marketing, with at least 5 years in a leadership role, preferably as a CMO or similar capacity.
Job Types:
Full-time, Permanent
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