E-commerce, Sales and Customer Manager - Durban, South Africa - TAC Recruitment

TAC Recruitment

Verified Company

Durban, South Africa

2 weeks ago

Posted by:

Thabo Mthembu

beBee Recruiter

Description

KwaZulu Natal, Durban

800K plus benefits

Responsible for the Ecommerce Brand Growth Model with combination of Brand Management, Trade Marketing & Performance Marketing. Responsible for creating consumer experiences across all eCommerce touchpoints for the country

Principle Accountabilities

Develop and Manage Category Strategic Marketing Plan in E-Commerce; including eNPD
Work closely with E-Customer Development team to drive growth of respective Category through optimal Trade Spend Management
Drive Traffic & Conversion Rate to respective Category through optimal Media & Marketing Spend Management
Conceiving, planning and execution of key promotion, activation and brand related activity
Coordinate with S&CM/Marketing and E-Customer team to develop content & implement across E-Commerce (e.g. SKU PDP page, campaign/promo banners, brand store, newsletter images etc) in line with the brand guidelines.
To track portfolio content across all platforms and ensure it is always up to date (bundles, promos, new thematic etc.).
Develop and optimize product description and SKU listing to trigger high rank onsite organic search.
Work with Manager in creating instore promo for specific and cross category SKUs including content, visibility and converted traffic through Marketing Program, both National and Channel specific.
Oversee the Customer Service performance on product discussion, review & rating.
Analyse the integrated sales report performance across online sales channels.
Own Category participation in Online Shopping Events
Manage Marketing Budget and monitor usage for both Out platform and In Platform
Responsible for tracking the performance of all campaigns that are run
Designing and developing the campaigns with Business Manager, Brand Team and BDM
Devising and executing the performance marketing strategy
Provide search insights to the eCustomer Managers and Brand teams.
Ownership of Digital Shelf tracking tool: Outputs and Inputs
Relevant tertiary qualification
Min 5 years of experience in S&CM or sales position and eCom
Preferably with proven track record in managing eCom accounts